Live Webinar by Bill Pollock on “Leveraging Effective Warranty Management into Improved Customer Satisfaction and Profitability in 2015”

Santa Clara, Calif., January 29, 2015 – Tavant Technologies, a leading provider of specialized software solutions, today announced that Bill Pollock, President & Principal Consulting Analyst, Strategies for Growth℠ along with Rohit Lohan, Product Manager, Tavant Technologies will host a live, complimentary webinar titled “Leveraging Effective Warranty Management into Improved Customer Satisfaction and Profitability in 2015” on Tuesday, February 11th from 1:00 PM to 2:00 PM EST.  The webinar will offer learnings based on insights derived from the data gathered from more than 225 respondents who took part in SFG℠’s 2014 benchmark survey.

“Research like this makes for invaluable assets that are foundational to organizational best practices with regard to warranty chain management,” explains Bill. “In this webinar we will share findings from our Warranty Chain Management Benchmark Survey that identifies the three key drivers pushing Services Organizations to aspire to attain higher levels of performance.” 

Moderated by Rohit Lohan, Product Manager, Tavant Technologies, the webinar will present fresh insights on the current state of the Warranty Chain Management industry. Thought provoking insights include how more than three-quarters of respondents believe effective warranty chain management to be critical to their organization’s bottom line and as many as one-third are still using manual processes – or have no formal warranty management process at all.

The webcast will help companies to learn:

  1. What organizations are doing to attain Best Practices status with respect to Warranty Chain Management?
  2. What leading Warranty Services Organizations are doing to attain the highest levels of Customer Satisfaction and Service Profitability
  3. What is driving the Warranty Services market to aspire to higher levels of performance, and what challenges they are likely to be facing
  4. How to emulate the strategic and tactical actions presently being taken and/or planned by the leading Warranty Services organizations

For more information and to register for the webinar, visit The event will also be recorded and available for on-demand viewing afterwards at

About Bill Pollock, President & Chief Research Officer, Strategies for GrowthSM

Bill Pollock is President & Principal Consulting Analyst at Strategies For GrowthSM, the independent research analyst and consulting firm he founded in 1992. Previously, Bill served as President & Chief Research Officer (CRO) at The Service Council (2011 – 2013); Vice President, Principal Analyst, heading up Aberdeen Group’s Service Management Practice (2008 – 2010); and Managing Analyst, Services Industry at Gartner (1995 – 2001). He has had more than 250 articles published in leading services trade journals and is a frequent presenter at services conferences and trade shows. Bill’s blog is accessible @PollockOnService and via Twitter @SFGOnService.

About Rohit Lohan, Product Manager and Solution Architect, Tavant Technologies, Inc

Rohit has over ten years experience in enterprise application development. He is responsible for managing ‘Tavant Warranty’ as well as solution design and development for Tavant customers in the manufacturing domain. Rohit has been involved in the implementation of global warranty systems for OEMs like Doosan, Ingersoll Rand, Federal Signal, NMHG, Owens Corning and Sullair Corporation. He has extensive experience in designing software, applications that involve complicated workflow design, usage of rules engines to automate processes, complex system integrations, and mobile solutions.

About Strategies For Growth℠

Strategies For GrowthSM (SFGSM) is an independent research analyst and advisory consulting firm that supports service organizations with a full range of strategic, marketing and business planning consulting; customer, market and supply chain partner surveys; customer satisfaction measurement & tracking programs; services marketing & promotional support; custom market research reports, Webinars, published articles and white papers; Business Process Evaluation/ Reengineering (BPE/R); and general services consulting. The original SFGSM website is now archived, but still accessible at

About Tavant Technologies

Headquartered in Santa Clara, California, Tavant Technologies is a specialized software solutions & services provider that leverages its expertise to provide impactful results to its customers across North America, Europe, and Asia-Pacific. Having leveraged its unrivaled capabilities and domain insights to create game changing results for leading businesses across chosen industry micro-verticals, Tavant Technologies is known for long-lasting customer relationships, engineering excellence and passionate employees. Founded in 2000, the Company employs over 1,000 people and has been recognized as one of the Top 25 Best Companies to Work For.

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